Tag: content

Whether you’re a new business or an established one looking for a new website design, you’ll want to avoid overlooking your website copy. But writing for a website can be tricky, and those who aren’t used to it often find it overwhelming.   Your new website design is important. It will help potential customers identify your brand and make you look professional.   […]

Inbound Marketing “is the process of attracting the attention of prospects, via content creation, before they are even ready to buy; it’s one of the best and most cost-effective ways to convert strangers into customers and promoters of your business.” – Hubspot   Content is still king in 2017. Hubspot’s 2017 State of Inbound Marketing […]

There has never been a generation raised to be more technologically savvy than the Millennials. A group that now makes up the largest living generation in the U.S., is coming of age to be the newest wave of buyers, thinkers, and influencers in today’s market. From a marketing standpoint, it’s vital to understand what influences […]

Blogging, social media, email campaigns, search engine optimization….the list seemingly goes on and on. These are all important aspects of online marketing, and yes, you need marketing if you want to grow your business. Gone are the days of making a serious splash with a local newspaper ad for your corner mom-and-pop store, but you […]

Blogging, social media, email campaigns, search engine optimization….the list seemingly goes on and on. These are all important aspects of online marketing, and yes, your business needs it.  Gone are the days of making a serious splash with a local newspaper ad for your corner mom-and-pop store, but you know that already. So if you’re […]

The decades old problem marketers are still struggling to tackle is how to write content that inspires. Shameless self-promotional content and reposting everyone else’s content will only get you so far. Original content is obviously the preferred method, but how do we write content that our audiences will find interesting and share-worthy? Let’s find out! […]