PPC Ads Project Overview:
Axiom Products, a family-owned and operated company specializing in agricultural and industrial measuring tools and safety equipment, wanted to bring more leads to their website. Axiom Products is based in the Midwest and is looking to increase their national presence.
Challenge:
Build brand awareness of the manufacturing company’s offerings and commitment to quality products.
Solution:
Using the client’s bold, eye-catching palette and targeted keyword research, our PPC experts and graphic designers worked together to create digital display ads as part of an overall pay-per-click campaign.
Results:
Increased overall company awareness: Page Views increased 41%, Site Visits moved up 67%, and new users ramped up 71%.