Tag: SEO

Understanding SEO and Google: Why Fresh Content Matters

Posted on 15/10/19 by Black Bear Design

Having difficulty understanding SEO? You’re not alone. From the biggest marketing agency in Atlanta to the upstart freelancer new to the game, everybody has the same thing powering their web presence – content. That is not to say all content is created equal. A detailed, well-research article with sources will hold up better than the […]

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Measuring Social Media Success and ROI

Posted on 01/02/19 by Black Bear Design

Social media generates value for a brand. But just how tangibly can we see this?

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How Will Mobile-first Indexing Affect SEO?

Posted on 26/04/18 by Black Bear Design

Recently, Google unveiled yet another in its ongoing efforts to make the web better reflect how we search for things online. This time it’s focusing on searches using a mobile device. But there’s a lot of confusion around what mobile-first indexing means – and how it will impact customers finding your business. So let’s start with some basics:

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What is SEO (And What It Means To Your Business)?

Posted on 26/03/18 by Black Bear Design

You may have heard the term SEO and wondered what it means exactly – and what it means to your business. We’ve got the answers to help you find your way through the search engine optimization maze.

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Why Does 127.0.0.1:8888/orange.html Keep Hitting My Site

Posted on 23/02/18 by Joel Black

I recently discovered that a URL 127.0.0.1:8888/orange.html was hitting my website as referral traffic several times per day.  I first noticed it as I was testing landing pages in Adwords, as the page URL’s were not published, only an ad could hit the URL. 

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Google Partner Connect Mobile Search

Posted on 15/11/17 by Black Bear Design

 Black Bear Design is a proud Google Partner! This video from Google offers a rich program with a ton of takeaways if you are considering using AdWords for your digital advertising. Some fascinating facts: More than half of all web traffic is now coming from smartphones and tablets. 79% of consumers use their smartphones for […]

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5 Ways to Drive More Traffic to Your Website

Posted on 11/09/17 by Black Bear Design

There are hundreds of tactics for driving visitors to your website, but there are several factors to consider beyond “get more people!” You can spend all of the money you have driving people to your site, but at the end of the day, what matters most is that you’re driving the right traffic. While the […]

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What Makes SEO and PPC Important for Your Business

Posted on 29/06/17 by Black Bear Design

When was the last time you searched for something on Google? Ten minutes ago, maybe? Let’s say you were searching for a new marketing agency in Atlanta. You might type in those exact words, “marketing agency, Atlanta.” When you press enter you’d see a page of 10 results with anything from award sites, to websites, […]

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How to set up email reports in the new Google Analytics

Posted on 06/06/17 by Joel Black

The new Google analytics email reports are a little more difficult to set up than the old analytics system, but pretty straight forward if you know what you’re doing. Here is a step by step tutorial on how to set up your weekly or monthly email reports. First, visit your Google Analytics dashboard and click the Email […]

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10 Tips For Twitter Success

Posted on 25/04/17 by Joel Black

I spend a good bit of my time trying different things, researching ‘how-tos’, learning from others and I throw a little bit of good ole’ trial and error in the mix as well.  One thing I’ve learned is a lot of things are kind of up in the air, and because something has worked for […]

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How To Measure Your Websites Speed For Free

Posted on 26/07/16 by Black Bear Design

Hi, this is Joel at Black Bear Design. I’m going to give you two quick tools that you can use to analyze your page speed, and maybe find some issues with your website that if fixed properly could make you rank better, and give your users a better experience. Two tools: GTmetrix, and the other […]

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Rising (and Falling) Search Traffic

Posted on 07/07/16 by Black Bear Design

Search Engine Optimization (SEO) is almost as hot a topic as the rise of data analytics in the marketing world. But what does it really mean? SEO drives traffic from organic search results on search engines like Google, plain and simple. With nearly 65 percent of searches taking place on Google, SEO is pretty important! […]

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Can Social Media Reinvigorate Your Business Growth?

Posted on 15/03/16 by Black Bear Design

Social media is the best, free way to market your business. Getting in front of potential customers in their homes, at their jobs or while they’re running errands is possible with the use of social media. Unfortunately, we can’t talk to hundreds sometimes thousands of people about the products and services our company offers. With social […]

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Black Bear Design Joins Forces with Steel, LLC to Launch New Website

Posted on 08/09/14 by Black Bear Design

Black Bear Design is proud to partner with Steel to redesign the site, which reflects the company’s re-focused commitments to their clients. Steel, LLC is inviting users to explore their new website at www.steelincga.com. Black Bear Design is proud to partner with Steel to redesign the site, which reflects the company’s re-focused commitments to their clients […]

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Why You Should Be A/B Testing

Posted on 03/09/14 by Joel Black

A/B testing is one of those key elements you should be doing if you are serious about using your website as a lead generation tool.  Making small changes could make a big impact on conversions rates.

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The Tracking Piece You Are Missing With Your Marketing Campaigns

Posted on 20/08/14 by Joel Black

If you are running marketing campaigns and tracking ROI and effectiveness, there is probably a key piece of data you are missing. Video Transcript: Welcome to 2-Minute Tuesday… I am Joel Black with Black Bear Design Today, I am going to talk about the missing piece of information in your online marketing campaigns.  First, before […]

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How To Get Traffic To Your Website

Posted on 10/08/14 by Joel Black

A website is useless if you can’t get traffic to your website. Here are a few ideas on how to get traffic to your website.

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Black Bear Design Partners with BrandMortgage to Expand Southeast Presence

Posted on 08/08/14 by Joel Black

Black Bear Design announces today their partnership with BrandMortgage, one of the Southeast’s largest full-service mortgage lenders. Black Bear Design will help to coordinate the design efforts of BrandMortgage’s corporate branding initiatives, loan officer collateral, Realtor® and builder campaigns, press and media communications, and will also assist in enhancing their web presence. What sets Black […]

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How To Organize A Website

Posted on 24/07/14 by Joel Black

3 factors to take into consideration when deciding how to organize a website. It’s not all about being flashy, it’s more about purpose and strategy.

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Automated Email Marketing – Love It Or Hate It?

Posted on 23/07/14 by Joel Black

Regardless if you love automated email marketing or you hate automated email marketing, when used correctly, it can be a tremendous benefit to the users experience. Video Transcript Hi, I’m Joel Black with Black Bear Design and this is 2-Minute Tuesday… The first thing you might notice today is that I hung my whiteboard; the […]

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What Makes User Friendly Websites?

Posted on 21/07/14 by Joel Black

The foundation of every online marketing campaign is the website. Setting up a website is imperative in order to set in motion every other marketing strategy, whether it’s an SEO strategy, a social media strategy, a content marketing strategy or more. However, companies that don’t have user friendly websites are going to fail right out […]

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