Tag: Marketing Services

Why Refreshing Your Brand and Logo is a Good Thing

Posted on 01/11/19 by Black Bear Design

You know that great feeling you get after a new hairstyle? Or when trying a new brand of clothing for the first time? It’s sort of like refreshing your brand.  You are still you – everything about you from your personality to your talents is still there. The only difference is now your refreshed look […]

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Measuring Social Media Success and ROI

Posted on 01/02/19 by Black Bear Design

Social media generates value for a brand. But just how tangibly can we see this?

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Google’s Newest Updates: What They Mean for You

Posted on 16/11/18 by Black Bear Design

Every year, Google changes its search algorithm hundreds of times – and 2018 was no different. How do these impact your search engine results? We’ve got answers.

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How Social Media and Ecommerce Can Work Together

Posted on 24/10/18 by Black Bear Design

The average social media user has seven or more accounts, and each of those platforms offers unique ways for you to showcase your business. This means that it has never been easier (and simultaneously more complex) to grow your audience, turning them into actual customers.

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Using Social Media Platforms to Market Your Business

Posted on 19/01/18 by Black Bear Design

“You have to post this!” “Oh, don’t bother with that platform!” “Make sure you’re posting X times per day!” You’ve probably heard them all when it comes to figuring out your business’s social media strategy.

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Google Partner Connect Mobile Search

Posted on 15/11/17 by Black Bear Design

 Black Bear Design is a proud Google Partner! This video from Google offers a rich program with a ton of takeaways if you are considering using AdWords for your digital advertising. Some fascinating facts: More than half of all web traffic is now coming from smartphones and tablets. 79% of consumers use their smartphones for […]

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How Organic Social Media Impacts Your Marketing Strategy

Posted on 30/05/17 by Black Bear Design

Hello again! It’s me Lauren, the Social Media Strategist here at Black Bear. Thanks for joining me for part 2 of how paid and organic reach can affect your business’ social media presence. In my last blog, we discussed how to create a winning Facebook ad, which falls into the realm of paid reach. Paid […]

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How To Use Visitor ID in Sharpspring to Find Leads

Posted on 12/12/16 by Black Bear Design

How To Use Visitor ID in Sharpspring to Find Leads I want to talk a little bit about how you can use the Visitor ID tool in SharpSpring to get information for some of the people that have been on your website, but they haven’t filled out a form or gave any information that would tell […]

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Top Reasons Why You Should Hire A Digital Marketing Agency

Posted on 30/06/16 by Black Bear Design

Digital marketing has become increasingly multifaceted with the passage of time. Google’s algorithms are always in flux, turning search engine optimization into a highly specialized field. Web design, code, and content marketing all need to be placed carefully into a digital marketing strategy that has as much nuance and complexity as a Van Gogh painting. […]

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Website “Must Haves” for Driving Traffic, Leads & Sales

Posted on 20/02/15 by Black Bear Design

Whether you’re looking to build your first website, or if your existing site just isn’t getting the traffic or leads you were hoping for, you may wonder what it really takes to have a great website. Having a website alone isn’t the key to great results. Instead, it’s the ability turn your website into an […]

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American Air Flight Training Launches New Web Design with Black Bear Design

Posted on 31/12/14 by Black Bear Design

American Air Flight Training, Inc. (AAFT) is inviting users to explore their new website at www.fly-aaft.com. Black Bear Design is proud to partner with American Air to develop the flight school website design, which highlights the company’s flight training services and instructional programs. American Air consistently provides quality ground and flight instruction by setting the […]

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SEO is a lot like Rush Hour Traffic

Posted on 22/12/14 by Joel Black

If you live in a city like Atlanta, then you know all about rush hour. All you can see stretching out in front of you is an endless parade of brake lights and frustrated drivers, knowing they’re going nowhere fast. So what can we learn from rush hour traffic and how can we apply that […]

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Black Bear Design Joins Forces with RioSurge to Launch New Web Design

Posted on 12/12/14 by Black Bear Design

RioSurge is inviting users to explore their new website at www.riosurge.com. Black Bear Design is proud to partner with RioSurge to develop a website, which reflects the company’s new line of products and commitment to their customers. They have created a line of liquid water enhancers as a healthy way to improve the taste of water […]

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Black Bear Design Joins Forces with Steel, LLC to Launch New Website

Posted on 08/09/14 by Black Bear Design

Black Bear Design is proud to partner with Steel to redesign the site, which reflects the company’s re-focused commitments to their clients. Steel, LLC is inviting users to explore their new website at www.steelincga.com. Black Bear Design is proud to partner with Steel to redesign the site, which reflects the company’s re-focused commitments to their clients […]

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Why You Should Be A/B Testing

Posted on 03/09/14 by Joel Black

A/B testing is one of those key elements you should be doing if you are serious about using your website as a lead generation tool.  Making small changes could make a big impact on conversions rates.

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The Tracking Piece You Are Missing With Your Marketing Campaigns

Posted on 20/08/14 by Joel Black

If you are running marketing campaigns and tracking ROI and effectiveness, there is probably a key piece of data you are missing. Video Transcript: Welcome to 2-Minute Tuesday… I am Joel Black with Black Bear Design Today, I am going to talk about the missing piece of information in your online marketing campaigns.  First, before […]

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10 Signs That Your Corporate Brochures Need An Update

Posted on 14/08/14 by Joel Black

Do you have corporate brochures that detail your products and services? Are you looking for new ways to announce sales and other upcoming events with your brochures? Regardless of the reason for creating printed materials, it is critical that you are using this tool effectively. If you’ve been struggling to get customers to pick up […]

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How To Get Traffic To Your Website

Posted on 10/08/14 by Joel Black

A website is useless if you can’t get traffic to your website. Here are a few ideas on how to get traffic to your website.

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Black Bear Design Partners with BrandMortgage to Expand Southeast Presence

Posted on 08/08/14 by Joel Black

Black Bear Design announces today their partnership with BrandMortgage, one of the Southeast’s largest full-service mortgage lenders. Black Bear Design will help to coordinate the design efforts of BrandMortgage’s corporate branding initiatives, loan officer collateral, Realtor® and builder campaigns, press and media communications, and will also assist in enhancing their web presence. What sets Black […]

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How To Organize A Website

Posted on 24/07/14 by Joel Black

3 factors to take into consideration when deciding how to organize a website. It’s not all about being flashy, it’s more about purpose and strategy.

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Automated Email Marketing – Love It Or Hate It?

Posted on 23/07/14 by Joel Black

Regardless if you love automated email marketing or you hate automated email marketing, when used correctly, it can be a tremendous benefit to the users experience. Video Transcript Hi, I’m Joel Black with Black Bear Design and this is 2-Minute Tuesday… The first thing you might notice today is that I hung my whiteboard; the […]

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